Where to?

Alice: Would you tell me, please, which way I ought to go from here?

The Cat: That depends a good deal on where you want to get to

Alice: I don't much care where.

The Cat: Then it doesn't much matter which way you go.

Alice: …so long as I get somewhere.

The Cat: Oh, you're sure to do that, if only you walk long enough.

I simply love this exchange from Alice in Wonderland - and i also think its so true about organisations - especially large ones. They are like democracies in many ways - everyone is responsible and hence often no one is. For all the bright minds in great companies - so few really have a vision - a destination they want to take their organisations too, their brands too, their businesses to. Except for a very select coterie at the top, no one is actively creating a future - they are participating in the here and now, in the short term.

What really happens then, in the long run - even to those large organisations which are supposedly great? The few on the top cant possibly be doing the thinking for every small sect - and so the momentum gets lost.. and what happens in the long run then - my guess is they cease to be great - and are left to being average, mediocre companies.